Gamify: How Gamification Motivates People to Do Extraordinary Things [Audiobook] by Brian Burke
English | June 13th, 2014 | ASIN: B00KZ0SMPU| MP3@64 kbps | 5 hrs 18 mins | 145.69 MB
Narrator: Steven Menasche
Organizations are facing an engagement crisis. Regardless if they are customers, employees, patients, students, citizens, stakeholders, organizations struggle to meaningfully engage their key constituent groups who have a precious and limited resource: their time. Not surprisingly, these stakeholders have developed deflector shields to protect themselves. Only a privileged few organizations are allowed to penetrate the shield, and even less will meaningfully engage. To penetrate the shield and engage the audience, organizations need an edge.