Brands

Fashion Branding and Communication: Core Strategies of European Luxury Brands (repost)

Fashion Branding and Communication: Core Strategies of European Luxury Brands (Palgrave Studies in Practice: Global Fashion Brand Management) by Byoungho Jin
English | 28 July 2017 | ISBN: 1137523425 | 208 Pages | PDF | 10.39 MB

This second volume in the Palgrave Studies in Practice: Global Fashion Management series focuses on core strategies of branding and communication of European luxury and premium brands.
Sustainable Luxury Brands: Evidence from Research and Implications for Managers (Palgrave Advances in Luxury)

Sustainable Luxury Brands: Evidence from Research and Implications for Managers (Palgrave Advances in Luxury) by Cesare Amatulli
English | 7 Feb. 2017 | ISBN: 1137601582 | 262 Pages | EPUB | 910.97 KB

This book counteracts the claim that luxury and sustainability are conflicting concepts, and contends that they can successfully co-exist. Discussing key characteristics of luxury such as craftsmanship and preservation of artisan skills,

The Physics of Brand: Understand the Forces Behind Brands That Matter  eBooks & eLearning

Posted by tarantoga at Jan. 1, 2018
The Physics of Brand: Understand the Forces Behind Brands That Matter

Aaron Keller, Renee Marino, Dan Wallace, "The Physics of Brand: Understand the Forces Behind Brands That Matter"
ASIN: B01FYF59AQ, ISBN: 1440342679 | 2016 | AZW3 | 192 pages | 5 MB

Brands That Rock [Repost]  eBooks & eLearning

Posted by tanas.olesya at Dec. 14, 2017
Brands That Rock [Repost]

Brands That Rock: What Business Leaders Can Learn from the World of Rock and Roll by Roger Blackwell
English | 25 Sept. 2003 | ISBN: 0471455172 | 258 Pages | PDF | 2 MB

The unique ability of rock and roll to inspire fanatical supportfrom its customers is undeniable; the loyalty showered upon theRolling Stones, Elton John, Aerosmith, and others who create it,unmatched; and the lessons for corporate America, endless.

The Making of a Name: The Inside Story of the Brands We Buy [Audiobook]  eBooks & eLearning

Posted by tarantoga at Dec. 10, 2017
The Making of a Name: The Inside Story of the Brands We Buy [Audiobook]

Steve Rivkin,‎ ‎Fraser Sutherland,‎ John Morgan (Narrator), "The Making of a Name: The Inside Story of the Brands We Buy"
ASIN: B002YQ9MXO | 2009 | MP3@128 kbps | ~11:45:00 | 643 MB
A Secret History of Brands: The Dark and Twisted Beginnings of the Brand Names We Know and Love

A Secret History of Brands: The Dark and Twisted Beginnings of the Brand Names We Know and Love by Matt MacNabb
English | October 17th, 2017 | ISBN: 1473894174 | 162 Pages | EPUB | 3.35 MB

We live our lives immersed in name brand products. It's hard to drive down the street without seeing a plethora of chain restaurants, car dealerships, branded clothing they're all around us. What most of us don't know is that the origins of many of the most well-known and beloved brands in the world are shrouded in controversy, drug use and sometimes even addled with blatant racism.
Brand Identity Essentials: 100 Principles for Designing Logos and Building Brands (repost)

Brand Identity Essentials: 100 Principles for Designing Logos and Building Brands
Rockport | Kevin Budelmann, Yang Kim, Curt Wozniak | 2010 | True PDF | ISBN: 159253578X | 209 pages | 24 Mb

Wirkung von Private Label Brands auf Retailer Brands  eBooks & eLearning

Posted by ChrisRedfield at Nov. 29, 2017
Wirkung von Private Label Brands auf Retailer Brands

Florian Horstmann - Wirkung von Private Label Brands auf Retailer Brands: Möglichkeiten zur Markenprofilierung im deutschen Lebensmitteleinzelhandel
Published: 2017-04-27 | ISBN: 365818258X | PDF | 278 pages | 8.32 MB

Talita Correa - Various brands at Bubbleroom Set 3  Girls

Posted by guasman at Nov. 26, 2017
Talita Correa - Various brands at Bubbleroom Set 3

Talita Correa - Various brands at Bubbleroom Set 3
98 JPG | 1860x2700 | 122 mb
Brazilian model

Lean Branding: Creating Dynamic Brands to Generate Conversion  eBooks & eLearning

Posted by First1 at Nov. 20, 2017
Lean Branding: Creating Dynamic Brands to Generate Conversion

Lean Branding: Creating Dynamic Brands to Generate Conversion by Laura Busche
English | September 17th, 2014 | ASIN: B00NO8HB4I, ISBN: 144937302X, 9351108082 | 304 Pages | EPUB | 8.44 MB

Every day, thousands of passionate developers come up with new startup ideas but lack the branding know-how to make them thrive. If you count yourself among them, Lean Branding is here to help.