Unthinking: The Surprising

Unthinking: The Surprising Forces Behind What We Buy (Repost)  eBooks & eLearning

Posted by roxul at Dec. 18, 2016
Unthinking: The Surprising Forces Behind What We Buy (Repost)

Harry Beckwith, "Unthinking: The Surprising Forces Behind What We Buy"
2011 | ISBN: 0446564141, 0446574279 | English | 336 pages | EPUB + MOBI | 1 MB

Unthinking: The Surprising Forces Behind What We Buy  eBooks & eLearning

Posted by FenixN at May 24, 2015
Unthinking: The Surprising Forces Behind What We Buy

Unthinking: The Surprising Forces Behind What We Buy
Audio CDs in MP3 / English: MP3, 96 kb/s (2 ch) | Duration: 06:48:41 | ISBN-10: 1619692996 | 2013 | 280 MB
Genre: Psychology, Business, Job

What do Howard Hughes and 50 Cent have in common, and what do they tell us about Americans and our desires? Why did Sean Connery stop wearing a toupee, and what does this tell us about American customers for any product? What one thing did the Beatles, Malcolm Gladwell and Nike all notice about Americans that helped them win us over? Which uniquely American traits may explain the plights of Krispy Kreme, Ford, and GM, and the risks faced by Starbuck's? Why, after every other plea failed, did "Click It or Ticket" get people to buy the idea of fastening their seat belts? To paraphrase Don Draper's character on the hit show Mad Men, "What do people want?" What is the new American psyche, and how do America's shrewdest marketers tap it? Drawing from dozens of disciplines, the internationally acclaimed marketing expert Harry Beckwith answers these questions with some surprising, even startling, truths and discoveries about what motivates us.

Unthinking: The Surprising Forces Behind What We Buy  eBooks & eLearning

Posted by ksveta6 at June 5, 2014
Unthinking: The Surprising Forces Behind What We Buy

Unthinking: The Surprising Forces Behind What We Buy by Harry Beckwith
2011 | ISBN: 0446564141, 0446574279 | English | 336 pages | EPUB + MOBI | 0.60 MB + 0.80 MB

Brilliant Green: The Surprising History and Science of Plant Intelligence  eBooks & eLearning

Posted by free4magazines at Aug. 19, 2015
Brilliant Green: The Surprising History and Science of Plant Intelligence

Brilliant Green: The Surprising History and Science of Plant Intelligence
Language: English | AZW3 / EPUB | ISBN-10: 1610916034 | 2015 | 192 pages | 2 MB / 2 MB

Are plants intelligent? Can they solve problems, communicate, and navigate their surroundings? Or are they passive, incapable of independent action or social behavior? Philosophers and scientists have pondered these questions since ancient Greece, most often concluding that plants are unthinking and inert: they are too silent, too sedentary – just too different from us. Yet discoveries over the past fifty years have challenged these ideas, shedding new light on the extraordinary capabilities and complex interior lives of plants.
Uncontrolled: The Surprising Payoff of Trial-and-Error for Business, Politics, and Society (repost)

Uncontrolled: The Surprising Payoff of Trial-and-Error for Business, Politics, and Society by Jim Manzi
English | ISBN: 046502324X | 2012 | EPUB | 320 pages | 1,2 MB

Redirect: The Surprising New Science of Psychological Change (repost)  eBooks & eLearning

Posted by roxul at June 13, 2017
Redirect: The Surprising New Science of Psychological Change (repost)

Timothy D. Wilson,"Redirect: The Surprising New Science of Psychological Change"
English | 2011 | ISBN-10: 0316051888, 1846142296 | EPUB, MOBI | 288 pages | 0,8 MB
Defined by Design: The Surprising Power of Hidden Gender, Age, and Body Bias in Everyday Products and Places

Kathryn H. Anthony, "Defined by Design: The Surprising Power of Hidden Gender, Age, and Body Bias in Everyday Products and Places"
ISBN: 1633882837 | 2017 | EPUB | 320 pages | 8 MB

The Bagel: The Surprising History of a Modest Bread  eBooks & eLearning

Posted by tarantoga at June 1, 2017
The Bagel: The Surprising History of a Modest Bread

Maria Balinska, "The Bagel: The Surprising History of a Modest Bread"
ISBN: 0300112297, 0300158203 | 2008 | EPUB | 240 pages | 8 MB
Barking Up the Wrong Tree: The Surprising Science Behind Why Everything You Know About Success Is (Mostly) Wrong

Barking Up the Wrong Tree: The Surprising Science Behind Why Everything You Know About Success Is (Mostly) Wrong by Eric Barker
English | 2017 | ISBN: 0062416049 | 320 pages | EPUB | 0,7 MB
Barking up the Wrong Tree: The Surprising Science Behind Why Everything You Know About Success Is (Mostly) Wrong [Audiobook]

Eric Barker, Roger Wayne (Narrator), "Barking up the Wrong Tree: The Surprising Science Behind Why Everything You Know About Success Is (Mostly) Wrong"
ASIN: B06XXZQP6T, ISBN: 1538415771 | 2017 | MP3@64 kbps | ~09:00:00 | 255 MB