Lynda - Understanding Financial Ratios | 978MB
English | 2h 13m | Video: AVC (.mp4) 1280x720 29.97 fps | Audio: AAC 48KHz 2ch
Genre: eLearning | Intermediate | Feb 02, 2015
Financial ratios—such as ROI (return on investment) or ROA (return on assets)— are a valuable tool for measuring a company's progress against a financial goal, a certain competitor, or the overall industry. In this course, professors Jim and Kay Stice explain the financial ratios found on balance sheets, income statements, and cash-flow statements and provide examples from real-world companies such as Walmart, Nordstrom, and McDonald's. They help you understand how to use financial ratios to analyze or benchmark your company against other companies.