In 2002, Seth Godin asked a simple question that turned the business world upside down: What do Starbucks and JetBlue and Apple and Dutch Boy and Hard Candy have that other companies don't? How did they confound critics and achieve spectacular growth, leaving behind formerly tried-and-true brands?
The world is changing ever more rapidly, and the rules of marketing are no different, writes Godin, the field's reigning guru. The old ways-run-of-the-mill TV commercials, ads in the Wall Street Journal and so on-don't work like they used to, because such messages are so plentiful that consumers have tuned them out. This means you have to toss out everything you know and do something "remarkable" (the way a purple cow in a field of Guernseys would be remarkable) to have any effect at all, writes Godin (Permission Marketing; Unleashing the Ideavirus).
This collection of long-lost gems from the latter days of the Stax empire highlights the Memphis soul label’s effort to branch out into country music. Although the majority of the tunes on this album never made it to the radio waves, the tracks here stand as a unique time capsule of early ‘70s country. Includes new liner notes by country biographer and Tony-award winning playwright Colin Escott.
In 1980 Sun-Ra fanatic Rick Steiger organised what was to be the "Greatest cultural event going on in America at that time" according to Sun Ra himself. The concert started the day after Christmas and evolved into a 6-day, 11-performance residency that rocked the Detroit Jazz centre to it's boots. These are nine tracks from those sessions, capturing the Arkestra in full flight with some help from local musicians Tani Tabbal, Ali Mora, Jaribu Shahid and Reggie Fields. Pure vibes!!!
This CD by far has the best line-up i've ever seen assembled for a tribute. All the BIG name guitarists are on this-Malmsteen, Tony MacAlpine, Richie Kotzen, Paul Gilbert, Reb Beach, John Norum, and Vinnie Moore. For vocalists, one time Purple voice Glenn Hughes, Don Dokken, Kelly Keeling, This is a terrific disc with performances that will knock you over…