Present-Day Corporate Communication: A Practice-Oriented, State-of-the-Art Guide by Rudolf Beger
English | PDF,EPUB | 2018 | 686 Pages | ISBN : 9811304017 | 17.67 MB
This book serves as an easy-to-read, up-to-date practical guide on professional corporate communication. The key market for this book is the Asia-Pacific region, mainly because there is a gap in know-how in corporate communication among many industry sectors. In addition, at present, one cannot find a lot of educational literature about corporate communication in the market. Therefore, this guidebook closes that gap.