Market Research: The Process, Data, and Methods Using Stata By Erik Mooi
English | PDF,EPUB | 2017 (2018 Edition) | 429 Pages | ISBN : 9811052174 | 17.87 MB
This book is an easily accessible and comprehensive guide which helps make sound statistical decisions, perform analyses, and interpret the results quickly using Stata. It includes advanced coverage of ANOVA, factor, and cluster analyses in Stata, as well as essential regression and descriptive statistics. It is aimed at those wishing to know more about the process, data management, and most commonly used methods in market research using Stata.