International Business: Strategy And The Multinational Company

International Business: Strategy and the Multinational Company [Repost]  eBooks & eLearning

Posted by hill0 at Feb. 17, 2017
International Business: Strategy and the Multinational Company [Repost]

International Business: Strategy and the Multinational Company by John B. Cullen
English | 13 Aug. 2009 | ISBN: 0415800579 | 528 Pages | PDF | 10.58 MB

This book covers the same material and more when compared with other international business texts, yet it is priced for the student’s pocketbook.

International Business: Strategy and the Multinational Company (repost)  eBooks & eLearning

Posted by denisbul at Dec. 17, 2012
International Business: Strategy and the Multinational Company (repost)

International Business: Strategy and the Multinational Company
by John B. Cullen and K. Praveen Parboteeah
English | 1 edition (July 10, 2010) | ISBN: 0415800579 | 528 pages | PDF | 10.6 MB

International Business: Strategy and the Multinational Enterprise  eBooks & eLearning

Posted by tot167 at Oct. 13, 2009
International Business: Strategy and the Multinational Enterprise

John B. Cullen, K. Praveen Parboteeah, "International Business: Strategy and the Multinational Enterprise"
Routledge | 2009 | ISBN: 0203879414 | 500 pages | PDF | 9,8 MB

International Business: Strategy and the Multinational Enterprise  eBooks & eLearning

Posted by Fedrick009 at Oct. 12, 2009
International Business: Strategy and the Multinational Enterprise

John B. Cullen, K. Praveen Parboteeah "International Business: Strategy and the Multinational Enterprise"
Routledge | 2009-07-10 | ISBN : 0415800579 | Pages: 500 | PDF | 10.58 MB

A new international business text for a new and ever changing global environment. With a unique chapter covering International E-Commerce, Cullen is written in a unique way. Issues link the chapters. The logic is that to choose and implement strategies in international business, you need to understand the global, institutional, and cultural environment. In turn, you need to align functional strategies to support the more general multinational strategies.

International Business: Strategy and the Multinational Enterprise  eBooks & eLearning

Posted by uophah at Oct. 12, 2009
International Business: Strategy and the Multinational Enterprise

International Business: Strategy and the Multinational Enterprise
Routledge | ISBN: 0415800579 | 2009-07-10 | PDF | 500 pages | 11,6 MB
International Business Strategy: Rethinking the Foundations of Global Corporate Success (repost)

Alain Verbeke, "International Business Strategy: Rethinking the Foundations of Global Corporate Success"
2009 | ISBN: 0521681111 | 506 pages | PDF | 3 MB

How can you best extend your knowledge of how multinational enterprises (MNEs) function? What does globalization mean for today's managers? How do students turn the message from academic literature into effective business strategies within an MNE? This practical textbook shows how the key concepts from business strategy literature can be applied to multinational enterprise. MBA and Masters students will gain the practical knowledge and skills needed to succeed as effective managers in multinational companies through a critical study of mainstream strategy models and the analysis of forty-five key journal articles.
International Business Strategy: Rethinking the Foundations of Global Corporate Success

Alain Verbeke, "International Business Strategy: Rethinking the Foundations of Global Corporate Success"
C.dge U.ity Press | 2009 | ISBN: 0521681111 | 506 pages | PDF | 2,9 MB
Hierarchical Capitalism in Latin America: Business, Labor, and the Challenges of Equitable Development

Ben Ross Schneider, "Hierarchical Capitalism in Latin America: Business, Labor, and the Challenges of Equitable Development"
2013 | ISBN-10: 1107041635, 1107614295 | 259 pages | PDF | 1 MB

The Brand Gap: How to Bridge the Distance Between Business Strategy and Design  eBooks & eLearning

Posted by Jeembo at Nov. 29, 2017
The Brand Gap: How to Bridge the Distance Between Business Strategy and Design

The Brand Gap: How to Bridge the Distance Between Business Strategy and Design by Marty Neumeier
English | 2005 | ISBN: 0321348109 | 208 Pages | PDF | 7.2 MB

The Brand Gap is the first book to present a unified theory of brand-building.

Nathan Shedroff on Design Strategy and the Merging of Business and Design  eBooks & eLearning

Posted by Landau17 at Oct. 3, 2017
Nathan Shedroff on Design Strategy and the Merging of Business and Design

Nathan Shedroff on Design Strategy and the Merging of Business and Design
MP4 | Video: 720p | Duration: 1:45:07 | English | Subtitles: VTT | 1901.7 MB